July 24, 2017

Cult Favorite

NUORI Vital Face Cream

A relative newcomer, NUORI was founded in 2015 by Jasmi Bonnén with an almost obsessive devotion to freshness. The brand’s all-natural products are made in small batches in Denmark every 12 weeks. That means active ingredients arrive at peak efficacy without the use of chemical preservatives.

While the brand is garnering press mentions—Cool Hunting, Refinery29, The Wall Street Journal—most raves are by word of mouth. At the top of the recommendations list: the super hydrating moisturizer infused with ylang ylang oil, shea butter, and vitamin C.

It protects against free radicals and moisture loss—exactly what you need after a day in the sun.

The Details: $79. Available at TenOverSix inside The Joule, 1530 Main Street.