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October 8, 2018

PURCHASING POWER

Forty Five Ten’s limited-edition TWO x TWO for AIDS and Arts pop-up

Philanthropy is in this city’s DNA. Dallas consistently ranks within the top five most charitable cities nationally, thanks to initiatives like TWO x TWO for AIDS and Arts. Over the course of two decades, the event has raised over $75 million in support of amfAR’s AIDS research initiatives and the DMA’s contemporary program—$7.3 million in 2017 alone.

In honor of its 20th anniversary, TWO x TWO is making 2018 even bigger by bringing things  downtown with their sponsor, Forty Five Ten. The pop-up, which will run until the TWO x TWO gala on October 27,  features exclusive pieces from notable brands and designers, including Casa Dragones, Nancy Gonzales, Oliver Peoples, and The Tot.

Among the cocktail glasses, amfAR branded totes, and donated artwork, you’ll find the star of the pop-up: a series of commissioned, limited-edition slogan tees by an outstanding lineup of designers, including Proenza Schouler, Jeremy Scott for Moschino, Rosie Assoulin, Mary Katrantzou, Derek Lam, and Adam Lippes.

TWO x TWO - 5

For the serious merch collectors: the Dallas Museum of Art has published TWO x TWO x TWENTY: Two Decades Supporting Contemporary Art at the Dallas Museum of Art. The book celebrates the contemporary art acquisitions and exhibitions made possible by proceeds from the TWO x TWO for AIDS and Art auction.

“Over our twenty years, we have been extraordinarily blessed with the support of so many designers, luxury brands, and generous supporters,” says Cindy Rachofsky, who founded and co-hosts TWO x TWO with her husband, Howard Rachofsky. “Along with our sponsor Forty Five Ten, we wanted to celebrate this special anniversary and provide a one-of-a-kind shopping experience commemorating our milestone.”

With all pop-up proceeds going to support TWO x TWO, it’s a way for all of the Dallas community to be involved—no matter their personal budget. So whether you’ll be attending the preview party, First Look, seated at the annual gala and silent auction, or sporting a “Art/Therapy” tee by Derek Lam, you’re contributing to a good cause. —Lucas Buckels  

The Details: TWO x TWO x TWENTY Pop-Up at Forty Five Ten, 1615 Main Street. Now until October 27. 


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